Odell Beckham Jr’s take on the Air Max 720 reigns as one of the best new additions to Nike’s big bubble line-up in 2019. We awarded the striking silhouette Sneaker of the Week honours on the silhouette’s debut, back in June, although that came with one caveat: the vivid rainbow-splashed colourway ‘mightn’t be to everybody’s tastes’.
Nike Air Max 720 OBJ
Fortunately, it seems that Nike were on the ball, because the model’s latest outing sees it step out in far more natural ‘Desert Ore’ colourway that is so polar opposite to the original make-up that we figured the Air Max 720 OBJ was worth of our top honour once again.
Where the original ‘Young Kid of the Drip’ Air Max 720 OBJ was the kind of sneaker to be worn when you want to stand out in a crowd, this new ‘Desert Ore’ release is the kind of sneaker that can easily be worn with any outfit, all year round.
The upper is formed from layers of leather, mesh and suede in shades of sandy ‘Desert Ore’ and off-white ‘Light Bone’. The signature Air Max 720 sole unit complements the upper nicely in an icy beige pigment, adorned with radiant ‘Summit White’ Swooshes and icy outsole tooling.
Although Nike’s design team have kept the upper palatably muted in natural and neutral shades, making for one tasty Air Max that perfectly suits all ‘neat-casual’ needs, they understand that there’s one other reason that people might be looking to add these to their collection: the blessing of Odell Beckham Jr. With this in mind, the OBJ branding on this colourway pops loud and clear in blood red, paired with an extra crimson hit on the tongue pull. As with last time though, these come equipped with interchangeable tongue tags, allowing you to alter your look however you desire.
The Nike Air Max 720 OBJ ‘Desert Ore’ releases on Saturday, September 7, at 09:00AM CEST through the Foot District online store and at 11:00AM CEST at our Madrid and Barcelona locations