More than just one world record with the NikeLab Zoom Fly
The NikeLab Zoom Fly SP Rage Green continues Nike’s stylish celebration of an athletic accomplishment.
Shortly before the shoe’s official debut, Nike attempted to break a historic record, setting their sights on the 2-minute marathon. Their attempts included a painfully close miss, just over 2 hours, set by runner Eliud Kipchoge.
Though this would fail to meet the monumental goal the brand had in mind, the Breaking2 campaign was a marketing fiesta, inspiring not just runners but innovations in the shoes they wear.
Bringing together new takes on both the uppers and underfoot builds, the NikeLab Zoom Fly SP is a premier example.
Thanks to the likes of adidas and their Boost cushioning tech, the buzz words for running midsoles were “energy return.”
As such, Nike made sure to pack on some of its most sophisticated tech on this model.
Tech meets style the best way
Notably, we don’t see the use of any new Zoom iteration or VaporMax set-ups. Instead, Nike goes with a largely understated carbon-infused nylon plate, joined by the impact protection and responsiveness of a classic Lunarlon foam layer.
As it turns out, the midsole’s outer caging is much more boisterous in its expression.
This thick chunk of the design encases the cushioning set-up and gives off the look of a robust build. The upper comes in a stretch-woven design, making this an elite option for runners in terms of featherweight construction.
Because this is one of the brand’s racing models, it also sports a sharp and streamlined shape, executed beautifully here in a White and Rage Green combo.
Thanks to its involvement in Nike’s work with Off-White, the Nike Zoom Fly SP has become a hotly pursued style item. It consequently makes a ton of sense to see more colorways debut.
You could do much worse than this Rage Green iteration.
