adidas Originals and British designer Wales Bonner return for the Fall/Winter 2025 season. Once again, their partnership transcends fashion to tell a story of craftsmanship and design.
Wales Bonner’s career continues to grow, in part because the British designer maintains a special connection with all the cultural elements that have shaped her. adidas is one of those elements — which explains why her collaboration with the brand remains so successful and enduring.
This season, the collection presents itself as a study of character and presence, where athletic codes are reinterpreted through elegant tailoring. Wales Bonner has deconstructed the adidas DNA to create pieces infused with expressive spirit.
The accessories line takes center stage with a duo of leather bowling bags. These pieces transform the historic aesthetics of sport into sculptural, timeless forms.
In footwear, the collaboration continues with the adidas Originals WB Karintha Lo, returning for its third iteration — this time in lustrous satin — showcasing the silhouette’s versatility.
Other Trefoil classics are reimagined, such as the adidas Originals WB Japan, now presented in a lavender hue historically associated with serenity and purity, adding a deeper layer of meaning to the design. The collection is completed by the adidas Originals WB Superstar, which lands in sports heritage with an artisanal approach, and the adidas Originals WB Adilette, elevated with a thoughtful, human touch.
The campaign, photographed by Chris Rhodes, celebrates countercultural energy, intertwining the personal narratives of a cast that includes footballer Shim Mheuka, musician Gene Gallagher, and British models Alva Claire and Bebe Parnell — portraits that bring authentic and individual meaning to each piece.
The new adidas Originals x Wales Bonner collection will be available on October 31.