1TRL works to challenge the traditional perception of trail and outdoor aesthetics. It does so by leveraging Merrell’s product knowledge and expertise but also through collaborations with some of the most desirable names, Awake NY, Dime or Adsum. Now it’s Reese Cooper’s turn.
Merrell 1TRL x Reese Cooper
Reese Cooper Inc
Self-taught and multidisciplinary artist, Reese Cooper has given life to a brand in which the approach to nature is a tool of his own narrative.
Escapism and exploration, two concepts on which Reese Cooper has created and developed his brand, are the central motif of a collaboration with Merrell 1TRL that is born where both brands meet, in the outdoors.
Merrell 1TRL x RCI
Built from one of Merrell’s great references, the Hydro Runner takes elements from the classic Hydro Moc and turns it into an all-terrain model. MTL Long Sky 2 and MTL MQM are the result of a product incubator created specifically for outdoor athletes. The MTL Long Sky 2 is a trail running shoe created with a quick-drying mesh upper while the MTL MQM is an approach model that takes ideas taken from a climbing shoe such as the toe cap and integrates them into a trail snealer. Both models are built on a Vibram® MegaGrip® outsole. Working with Merrell 1TRL gives Reese Cooper the ability to move into a performance product without losing its core concepts.
Originally unveiled at Paris Men’s Fashion Week as part of Reese Cooper’s collection, the Merrell 1TRL collaboration went on sale exclusively at a Pop-Up in NYC and was photographed by Stefan Kohli before arriving at FOOTDISTRICT, where you now have access to the entire collection.