With the launch of the LCS T1000 Nineties silhouette, the French company is making a declaration of love for tennis and a tribute to its relationship with Arthur Ashe, the first ever black player to win a Grand Slam.
For collectors and sneakers true connoisseurs, Le Coq Sportif is more than just a brand that creates trainers and sportswear. It is well known that the brand of the world’s most famous rooster has a close and honest relationship with sports and its values.
The LCS T1000 Nineties are pure tennis. A shoe that evokes the achievements of Arthur Ashe, former world No. 2 and the first – and only – black man to win Wimbledon, the US Open and the Australian Open. An inspiring career full of milestones for the eyes of millions of people around the world. Ashe did his bit to make his sport a space of freedom that reflected the diversity and change that was taking place in the society of his time.
Nineties inspiration to shape the future
Today, Le Coq Sportif celebrates Arthur Ashe legacy and the relationship that brought them together with the launch of the LCS T1000 Nineties, a shoe inspired by the archives of the 1990s that embodies the true cultural richness of the brand and its relationship with sport.
The LCS T1000 Nineties is a silhouette that stands out for its sleek, clean design and the combination of genuine leather and mesh with a slightly shiny retro effect. In all-white with strategically placed grey accents, the sole is made of EVA foam pods to ensure maximum comfort with every stride.
In addition, as found in the French brand’s LCS R line, the pods are positioned at the rear of the model to improve cushioning and at the forefoot area to improve comfortability.
FOOTDISTRICT joins Le Coq Sportif…on the playing court
Le Coq Sportif proves once again that it is one of the most interesting players in the world of trainers and that, trends aside, it knows better than anyone how to capture the tastes and demands of a very large sector of our community and translate them into cult models.
For this reason, and to mark the launch of the silhouette, we at FOOTDISTRICT have prepared a very special editorial, in which tennis takes centre stage, in which we wanted to make our respect and reverence for the brand and the most elegant sport in the world very clear.