A sunset, a landscape, an island. That’s how the new chapter of the Gazelle City Series is written.
In Puerto Rico, there’s a place where the sea meets the salt and the sky turns pink every evening. Cabo Rojo isn’t just a geographic point: it’s a natural ritual, a collective identity, a promise of permanence. And now, that feeling has a shape and a color. It’s called the Gazelle Cabo Rojo, the latest creation from adidas Originals for Bad Bunny.
After walking through El Yunque in lush greens and lighting up Santurce with vibrant orange, the artist and the brand now explore the more introspective and emotional side of the Caribbean. This sneaker doesn’t just pay tribute to a landscape—it honors its people. And it does so with respect, memory, and authenticity.
The Gazelle City Series collection is a love letter to the deeper Puerto Rico. But this time, adidas and Bad Bunny go beyond visual homage: they create a manifesto. Under the slogan “Seguimos Aquí” (We’re Still Here), the campaign presents the island’s elders as the main and unique protagonists: they are the keepers of stories, recipes, silences, and oral histories. The ones you won’t find on Google or ChatGPT. The ones who witnessed hurricanes and returned to rebuild with their hands and hearts. Every wrinkle on their faces, every gaze, every hand, every strand of hair—this is living Puerto Rican history.
Because staying—and saying it—is also a form of resistance.
A classic silhouette with a new story. The Gazelle Indoor Cabo Rojo keeps the retro aesthetic that made this silhouette a cult icon: translucent sole, minimalist build, archival spirit. But this time, the design is drenched in a luminous and unexpected pink—a hue that captures the essence of the natural salt flats in Puerto Rico’s southwest, where flora, salt, and light come together to create a spectacle that feels otherworldly.
In a world saturated with collaborations, this one stands out not just for its design, but for its story.
The adidas Originals x Bad Bunny Gazelle Indoor “Cabo Rojo” will be available starting July 26, 2025, at 10:00 AM EST, at footdistrict.com
