{"id":31227,"date":"2025-04-10T15:38:40","date_gmt":"2025-04-10T13:38:40","guid":{"rendered":"https:\/\/blog.footdistrict.com\/?p=31227"},"modified":"2025-04-11T13:25:00","modified_gmt":"2025-04-11T11:25:00","slug":"9-facts-about-yeti-brand-revolutionized-outdoor-world","status":"publish","type":"post","link":"https:\/\/blog.footdistrict.com\/en\/9-facts-about-yeti-brand-revolutionized-outdoor-world\/","title":{"rendered":"9 Facts About YETI: The Brand That Revolutionized the Outdoor World"},"content":{"rendered":"\n<p class=\"is-style-cnvs-paragraph-callout\"><strong>YETI <\/strong>has revolutionized the outdoor world with products designed to withstand the most extreme conditions. Since its creation in 2006, it has gone beyond just coolers, becoming an iconic brand that defines durability, style, and performance in outdoor activities.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1080\" height=\"1080\" src=\"http:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social-Media-1080x1080_203_B7406272_Kelley.webp\" alt=\"\" class=\"wp-image-31208\" srcset=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social-Media-1080x1080_203_B7406272_Kelley-80x80.webp 80w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social-Media-1080x1080_203_B7406272_Kelley-90x90.webp 90w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social-Media-1080x1080_203_B7406272_Kelley-120x120.webp 120w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social-Media-1080x1080_203_B7406272_Kelley-160x160.webp 160w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social-Media-1080x1080_203_B7406272_Kelley-180x180.webp 180w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social-Media-1080x1080_203_B7406272_Kelley-240x240.webp 240w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social-Media-1080x1080_203_B7406272_Kelley-320x320.webp 320w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social-Media-1080x1080_203_B7406272_Kelley-560x560.webp 560w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social-Media-1080x1080_203_B7406272_Kelley-640x640.webp 640w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social-Media-1080x1080_203_B7406272_Kelley-800x800.webp 800w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social-Media-1080x1080_203_B7406272_Kelley.webp 1080w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><figcaption class=\"wp-element-caption\"><strong>Source: YETI<\/strong><\/figcaption><\/figure><\/div>\n\n\n<p><a href=\"https:\/\/footdistrict.com\/en\/yeti\/\" target=\"_blank\" rel=\"noreferrer noopener\">YETI has become an essential reference in the world of outdoor activities<\/a>. But its story began very simply and practically. In 2006, brothers <strong>Roy <\/strong>and <strong>Ryan Seiders<\/strong> realized that there wasn&#8217;t a cooler capable of withstanding the tough conditions of their outdoor adventures. With no options available in the market, they decided to create one. This is how YETI was born, with the mission to make durable, resistant, and functional products for outdoor enthusiasts. Since then, the brand has expanded its catalog and redefined what it means to be prepared to face the elements.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1080\" height=\"1920\" src=\"http:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social_Media-1080x1920_150_B7400558_Kelley-edit.webp\" alt=\"\" class=\"wp-image-31212\" srcset=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social_Media-1080x1920_150_B7400558_Kelley-edit-90x160.webp 90w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social_Media-1080x1920_150_B7400558_Kelley-edit-120x213.webp 120w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social_Media-1080x1920_150_B7400558_Kelley-edit-180x320.webp 180w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social_Media-1080x1920_150_B7400558_Kelley-edit-240x427.webp 240w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social_Media-1080x1920_150_B7400558_Kelley-edit-320x569.webp 320w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social_Media-1080x1920_150_B7400558_Kelley-edit-560x996.webp 560w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social_Media-1080x1920_150_B7400558_Kelley-edit-640x1138.webp 640w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social_Media-1080x1920_150_B7400558_Kelley-edit-800x1422.webp 800w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social_Media-1080x1920_150_B7400558_Kelley-edit-864x1536.webp 864w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/Social_Media-1080x1920_150_B7400558_Kelley-edit.webp 1080w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><figcaption class=\"wp-element-caption\"><strong>Source: YETI<\/strong><\/figcaption><\/figure><\/div>\n\n\n<p>YETI has built a reputation for quality, innovation, and resilience, becoming one of the must-have brands for those seeking extreme adventures. Furthermore, it has managed to go beyond traditional activities and establish its presence in a variety of sports and unexpected collaborations, all linked to its BuiltForTheWild slogan. Here are some of the most <strong>interesting facts<\/strong> about YETI:<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. The Secret is in Rotomolding<\/strong><\/h2>\n\n\n\n<p>YETI uses a manufacturing process known as <strong>rotomolding<\/strong>, also used in the making of kayaks. This process allows for the creation of products without joints, eliminating the weaknesses where products could break. The result: extremely durable products that can withstand extreme conditions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. YETI vs. The Bear<\/strong><\/h2>\n\n\n\n<p>In 2009, <a href=\"https:\/\/footdistrict.com\/en\/yeti\/\" target=\"_blank\" rel=\"noreferrer noopener\">YETI demonstrated the durability of its products<\/a> by leaving a YETI Tundra cooler with fish and peanut butter for a bear, Yogui style. According to the Interagency Grizzly Bear Committee (IGBC) standards, the test proved that not only was the cooler virtually indestructible, but also safe for bears.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"video-shortcode\"><iframe title=\"Bear vs. YETI | YETI Coolers\" width=\"1160\" height=\"653\" src=\"https:\/\/www.youtube.com\/embed\/e3k8qdh-r_E?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. YETI and the Stunt Double<\/strong><\/h2>\n\n\n\n<p>In another one of their most popular campaigns, YETI products accompanied a stunt double during some of the most daring scenes, facing falls, fire, and accidents. No YETI product was damaged, though we can\u2019t say the same for the stunt double.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1160\" height=\"619\" src=\"http:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/John-crimber-1160x619.webp\" alt=\"\" class=\"wp-image-31204\" srcset=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/John-crimber-90x48.webp 90w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/John-crimber-120x64.webp 120w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/John-crimber-180x96.webp 180w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/John-crimber-240x128.webp 240w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/John-crimber-320x171.webp 320w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/John-crimber-560x299.webp 560w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/John-crimber-640x341.webp 640w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/John-crimber-800x427.webp 800w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/John-crimber-1120x597.webp 1120w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/John-crimber-1160x619.webp 1160w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/John-crimber.webp 1200w\" sizes=\"(max-width: 1160px) 100vw, 1160px\" \/><figcaption class=\"wp-element-caption\"><strong>Source: YETI<\/strong><\/figcaption><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>4. Collaboration with Lexus<\/strong><\/h2>\n\n\n\n<p>In 2022, YETI surprised everyone with a collaboration with <strong>Lexus<\/strong>. Together, they created a concept car, the <strong>Lexus Overlander SUV<\/strong> and the <strong>LX600<\/strong>, with YETI products designed specifically for extreme adventures. This collaboration took YETI\u2019s gear to a new level of luxury and functionality.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>5. Presence in Skateboarding<\/strong><\/h2>\n\n\n\n<p>YETI sees skateboarding as just another form of outdoor activity. The brand sponsors some of the most influential skaters, such as <strong>Louie Lopez<\/strong>, <strong>Geoff Rowley<\/strong>, and <strong>Nora Vasconcellos<\/strong>, merging two worlds that seem different but share the same passion. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"686\" height=\"386\" src=\"http:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/hq720.webp\" alt=\"\" class=\"wp-image-31216\" srcset=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/hq720-90x51.webp 90w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/hq720-120x68.webp 120w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/hq720-180x101.webp 180w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/hq720-240x135.webp 240w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/hq720-320x180.webp 320w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/hq720-560x315.webp 560w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/hq720-640x360.webp 640w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/hq720.webp 686w\" sizes=\"(max-width: 686px) 100vw, 686px\" \/><figcaption class=\"wp-element-caption\"><strong>Source: YETI<\/strong><\/figcaption><\/figure><\/div>\n\n\n<p>With Louie Lopez, YETI created a special <strong>Tundra <\/strong>along with brands like <strong><a href=\"https:\/\/footdistrict.com\/en\/converse\/\" target=\"_blank\" rel=\"noreferrer noopener\">Converse<\/a><\/strong>, <strong><a href=\"https:\/\/footdistrict.com\/en\/fucking-awesome\/\" target=\"_blank\" rel=\"noreferrer noopener\">Fucking Awesome<\/a><\/strong>, <strong>Noah<\/strong>, and other collaborators. Released in a limited edition for Friends &amp; Family, it\u2019s one of the most coveted items by collectors and YETI enthusiasts.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>6. YETI x Austin FC<\/strong><\/h2>\n\n\n\n<p>Since 2021, YETI has been the main sponsor of Austin FC, the team owned by actor <strong>Matthew McConaughey<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>7. Artists and Extreme Sports Ambassadors<\/strong><\/h2>\n\n\n\n<p>The brand boasts an impressive range of ambassadors, from rodeo cowboys to world-class surfers. Among them, Stephanie Gilmore, one of the most famous surfers, is a prime example of how YETI supports extreme athletes.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"800\" height=\"1120\" src=\"http:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/240029_Stories_Reese_Cates_BXLG_Article_Lifestyle_Mobile-2x.webp\" alt=\"\" class=\"wp-image-31218\" srcset=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/240029_Stories_Reese_Cates_BXLG_Article_Lifestyle_Mobile-2x-90x126.webp 90w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/240029_Stories_Reese_Cates_BXLG_Article_Lifestyle_Mobile-2x-120x168.webp 120w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/240029_Stories_Reese_Cates_BXLG_Article_Lifestyle_Mobile-2x-180x252.webp 180w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/240029_Stories_Reese_Cates_BXLG_Article_Lifestyle_Mobile-2x-240x336.webp 240w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/240029_Stories_Reese_Cates_BXLG_Article_Lifestyle_Mobile-2x-320x448.webp 320w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/240029_Stories_Reese_Cates_BXLG_Article_Lifestyle_Mobile-2x-560x784.webp 560w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/240029_Stories_Reese_Cates_BXLG_Article_Lifestyle_Mobile-2x-640x896.webp 640w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/240029_Stories_Reese_Cates_BXLG_Article_Lifestyle_Mobile-2x.webp 800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption class=\"wp-element-caption\"><strong>Source: YETI<\/strong><\/figcaption><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>8. Metallica is a Fan of YETI<\/strong><\/h2>\n\n\n\n<p>The collaboration between YETI and <strong>Metallica<\/strong> is a perfect example of how the brand has transcended beyond just sports and outdoor activities. YETI accompanies the band&#8217;s tours and even has exclusive products.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1080\" height=\"1080\" src=\"http:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/metallica_yeti.webp\" alt=\"\" class=\"wp-image-31210\" srcset=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/metallica_yeti-80x80.webp 80w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/metallica_yeti-90x90.webp 90w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/metallica_yeti-120x120.webp 120w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/metallica_yeti-160x160.webp 160w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/metallica_yeti-180x180.webp 180w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/metallica_yeti-240x240.webp 240w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/metallica_yeti-320x320.webp 320w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/metallica_yeti-560x560.webp 560w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/metallica_yeti-640x640.webp 640w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/metallica_yeti-800x800.webp 800w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/metallica_yeti.webp 1080w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><figcaption class=\"wp-element-caption\"><strong>Source: YETI<\/strong><\/figcaption><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>9. FOOTDISTRICT\u2019s Own edition<\/strong><\/h2>\n\n\n\n<p><strong>FOOTDISTRICT <\/strong>also teamed up with YETI for <strong>a limited edition for Family &amp; Friends<\/strong>. YETI has achieved what few brands manage: creating products that not only serve a function but also become a symbol of durability, style, and versatility.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1160\" height=\"1739\" src=\"http:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-1160x1739.webp\" alt=\"\" class=\"wp-image-31250\" srcset=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-90x135.webp 90w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-120x180.webp 120w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-180x270.webp 180w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-240x360.webp 240w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-320x480.webp 320w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-560x840.webp 560w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-640x960.webp 640w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-800x1199.webp 800w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-1025x1536.webp 1025w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-1120x1679.webp 1120w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-1160x1739.webp 1160w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-1366x2048.webp 1366w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-1600x2399.webp 1600w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-scaled.webp 1708w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2025\/04\/yeti_footdistrict_family_friends-1920x2879.webp 1920w\" sizes=\"(max-width: 1160px) 100vw, 1160px\" \/><\/figure><\/div>\n\n\n<p> From extreme activities to collaborations with major brands, <a href=\"https:\/\/footdistrict.com\/en\/yeti\/\" target=\"_blank\" rel=\"noreferrer noopener\">YETI <\/a>continues to lead the way for those seeking products that can handle anything. If you haven&#8217;t tried their products yet, now might just be the time to do so.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>YETI has revolutionized the outdoor world with products designed to withstand the most extreme conditions. Since its creation in 2006, it has gone beyond just coolers, becoming an iconic brand that defines durability, style, and performance in outdoor activities.<\/p>\n","protected":false},"author":1,"featured_media":31202,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[60],"tags":[],"powerkit_post_featured":[4,7,5,6,8],"class_list":{"0":"post-31227","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news"},"_links":{"self":[{"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/posts\/31227","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/comments?post=31227"}],"version-history":[{"count":19,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/posts\/31227\/revisions"}],"predecessor-version":[{"id":31256,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/posts\/31227\/revisions\/31256"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/media\/31202"}],"wp:attachment":[{"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/media?parent=31227"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/categories?post=31227"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/tags?post=31227"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/powerkit_post_featured?post=31227"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}