{"id":28207,"date":"2024-12-26T13:24:14","date_gmt":"2024-12-26T12:24:14","guid":{"rendered":"https:\/\/blog.footdistrict.com\/?p=28207"},"modified":"2025-01-07T14:52:17","modified_gmt":"2025-01-07T13:52:17","slug":"adidas-footdistrict-custom-lab-exclusive-experience","status":"publish","type":"post","link":"https:\/\/blog.footdistrict.com\/en\/adidas-footdistrict-custom-lab-exclusive-experience\/","title":{"rendered":"adidas and FOOTDISTRICT CUSTOM LAB: an exclusive customization experience"},"content":{"rendered":"\n<p class=\"is-style-cnvs-paragraph-callout\">In the world of sneakers, creativity knows no bounds. <strong>adidas and FOOTDISTRICT<\/strong> joined forces to bring to life a unique experience: a pop-up space that combined design, customization, and a celebration of urban culture. <\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"video-shortcode\"><iframe title=\"adidas and FOOTDISTRICT CUSTOM LAB\" width=\"1160\" height=\"653\" src=\"https:\/\/www.youtube.com\/embed\/w1Iiz6OCqOs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p class=\"is-style-default\">Discover how VERIFIED became the key to unlocking this exclusive opportunity.<\/p>\n\n\n\n<p>adidas unveiled a temporary space designed to showcase some of the most anticipated silhouettes of upcoming seasons. This venue blended the brand\u2019s iconic legacy, featuring models like the <a href=\"https:\/\/footdistrict.com\/en\/sneakers\/f\/b\/adidas\/zf\/adidas-gazelle\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Gazelle<\/strong><\/a> and <strong><a href=\"https:\/\/footdistrict.com\/en\/sneakers\/f\/b\/adidas\/zm\/adidas-superstar\/\" target=\"_blank\" rel=\"noreferrer noopener\">Superstar<\/a><\/strong>, with new classics tied to the <a href=\"https:\/\/blog.footdistrict.com\/en\/adidas-stays-ahead-low-profile-trend\/\" target=\"_blank\" rel=\"noreferrer noopener\">low-profile trend<\/a>, such as the <strong>adidas Japan<\/strong> and <strong>Taekwondo<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-38-scaled.webp\"><img decoding=\"async\" data-id=\"28187\" src=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-38-scaled.webp\" alt=\"\" class=\"wp-image-28187\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-14-scaled.webp\"><img decoding=\"async\" data-id=\"28185\" src=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-14-scaled.webp\" alt=\"\" class=\"wp-image-28185\"\/><\/a><\/figure>\n<\/figure>\n\n\n\n<p>The space, divided into multiple rooms, explored <a href=\"https:\/\/footdistrict.com\/en\/adidas\/\" target=\"_blank\" rel=\"noreferrer noopener\">adidas\u2019 connection to urban aesthetics<\/a>. It included a Coffee Corner where every coffee gave you a chance to win a pair of sneakers, a chill-out area, a photo booth, a foosball table, football-themed games, and the centerpiece: the <strong>FOOTDISTRICT CUSTOM LAB<\/strong>, an exclusive customization workshop.<\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-1 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-37-scaled.webp\"><img decoding=\"async\" data-id=\"28189\" src=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-37-scaled.webp\" alt=\"\" class=\"wp-image-28189\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-139-scaled.webp\"><img decoding=\"async\" data-id=\"28191\" src=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-139-scaled.webp\" alt=\"\" class=\"wp-image-28191\"\/><\/a><\/figure>\n<\/figure>\n\n\n\n<p>Our workshop was led by Gregory Baffoni, better known as <a href=\"https:\/\/www.instagram.com\/gregstufff\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Greg&#8217;s Stuff<\/strong><\/a>, an Italian customizer whose furry Sambas have become one of the most talked-about creations of the moment. Throughout the event, many of adidas\u2019 friends visited the space, but FOOTDISTRICT took it a step further: we invited 15 local <strong>VERIFIED users<\/strong> to experience it firsthand.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-1 is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-41-scaled.webp\"><img decoding=\"async\" data-id=\"28183\" src=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-41-scaled.webp\" alt=\"\" class=\"wp-image-28183\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-111-scaled.webp\"><img decoding=\"async\" width=\"1160\" height=\"773\" data-id=\"28203\" src=\"http:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-111-1160x773.webp\" alt=\"\" class=\"wp-image-28203\" srcset=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-111-90x60.webp 90w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-111-120x80.webp 120w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-111-320x213.webp 320w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-111-560x373.webp 560w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-111-800x533.webp 800w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-111-1160x773.webp 1160w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-111-1536x1024.webp 1536w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-111-1920x1280.webp 1920w, https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-111-scaled.webp 2560w\" sizes=\"(max-width: 1160px) 100vw, 1160px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<p>These lucky individuals had the opportunity to explore the space designed by adidas and customize their own sneakers under <strong>the mentorship of Greg\u2019s Stuff<\/strong>. The available silhouettes included key models for the year, such as the adidas Japan, adidas Country Japan, and adidas Taekwondo.<\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-1 is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-181-scaled.webp\"><img decoding=\"async\" data-id=\"28177\" src=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-181-scaled.webp\" alt=\"\" class=\"wp-image-28177\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-48-scaled.webp\"><img decoding=\"async\" data-id=\"28181\" src=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-48-scaled.webp\" alt=\"\" class=\"wp-image-28181\"\/><\/a><\/figure>\n<\/figure>\n\n\n\n<p><a href=\"https:\/\/blog.footdistrict.com\/en\/orchard-verified-find-the-blue-flower-and-become-verified\/\" target=\"_blank\" rel=\"noreferrer noopener\">VERIFIED is a system developed by FOOTDISTRICT<\/a> to ensure that accounts belong to real people and that everyone has equal access to purchase opportunities.<\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-1 is-cropped wp-block-gallery-5 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-188-scaled.webp\"><img decoding=\"async\" data-id=\"28173\" src=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-188-scaled.webp\" alt=\"\" class=\"wp-image-28173\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-162-scaled.webp\"><img decoding=\"async\" data-id=\"28171\" src=\"https:\/\/blog.footdistrict.com\/wp-content\/uploads\/2024\/12\/FOOT_DISTRICT_ADIDAS_EVENTO-162-scaled.webp\" alt=\"\" class=\"wp-image-28171\"\/><\/a><\/figure>\n<\/figure>\n\n\n\n<p>Our VERIFIED guests not only participated in the <strong>FOOTDISTRICT CUSTOM LAB<\/strong> but also shared ideas and creations with other design enthusiasts. An exclusive experience that blended creativity, community, and the adidas spirit.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"video-shortcode\"><iframe title=\"adidas and FOOTDISTRICT CUSTOM LAB: an exclusive customization experience\" width=\"1160\" height=\"653\" src=\"https:\/\/www.youtube.com\/embed\/jkSUBoJEOFk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>In the world of sneakers, creativity knows no bounds. adidas and FOOTDISTRICT joined forces to bring to life a unique experience: a pop-up space that combined design, customization, and a celebration of urban culture. <\/p>\n","protected":false},"author":1,"featured_media":28169,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[58,61],"tags":[],"powerkit_post_featured":[4,7,5,6,8],"class_list":{"0":"post-28207","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-community","8":"category-projects"},"_links":{"self":[{"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/posts\/28207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/comments?post=28207"}],"version-history":[{"count":22,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/posts\/28207\/revisions"}],"predecessor-version":[{"id":28545,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/posts\/28207\/revisions\/28545"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/media\/28169"}],"wp:attachment":[{"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/media?parent=28207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/categories?post=28207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/tags?post=28207"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/powerkit_post_featured?post=28207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}