{"id":10893,"date":"2023-03-29T13:22:19","date_gmt":"2023-03-29T11:22:19","guid":{"rendered":"https:\/\/blog.footdistrict.com\/?p=10893"},"modified":"2024-01-05T09:26:59","modified_gmt":"2024-01-05T08:26:59","slug":"footdistrict-celebrates-air-max-day-in-style","status":"publish","type":"post","link":"https:\/\/blog.footdistrict.com\/en\/footdistrict-celebrates-air-max-day-in-style\/","title":{"rendered":"FOOTDISTRICT celebrates the Air Max Day\u00a0 in style\u00a0"},"content":{"rendered":"\n

As part of Air Max Day<\/strong> celebration at ScrapWorld<\/strong>, FOOTDISTRICT <\/strong>presented its own vision of the future of communication in which garments, users and brands relate to each other in a completely different way.<\/p>\n\n\n\n

Visitors to our booth at ScrapWorld<\/strong>, the reference event for streetwear and urban culture in Spain, were able to explore from the inside an Air Max unit full of surprises in virtual reality.<\/p>\n\n\n\n

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The experience, designed exclusively by FOOTDISTRICT, offered a new, never-before-seen perspective of the sneakers launched during Air Max Day, the Air Max 1 86 “Big Bubble”<\/strong>. The installation is an evolution of Outer Shelf, a FOOTDISTRICT creative proposal in which users can explore different virtual spaces, a world under construction by and for the FOOTDISTRICT community. All those who could not attend ScrapWorld can enjoy the Big Bubble experience on Outer Shelf app<\/strong>. <\/p>\n\n\n\n

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This year ScrapWorld was reinvented as an amusement park, and over 150 sneaker and streetwear enthusiasts<\/strong> quickly sold out the available slots to participate in the virtual games that gave access to giveaways and prizes at the FOOTDISTRICT booth. An Air Max 1 ’86 Big Bubble became the centerpiece of our particular merry-go-round and the most Instagrammable location of the event.<\/p>\n\n\n\n

On Sunday the 26th, Air Max Day<\/strong>, the quickest could get their hands on an Air Max 1 ’86 that was destined to sell out in minutes, fresh out from our Bubble Van. <\/p>\n\n\n\n

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In addition, FOOTDISTRICT joined Caritas <\/strong>in a donation campaign to offer a new life to used sneakers and in which we collected used pairs to get them to those who need them most. <\/p>\n\n\n

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It was also the premiere of the FOOTDISTRICT merch collection, keychains, pins, skates and disposable cameras inspired by our legacy and future, now available online<\/a>.<\/p>\n\n\n\n

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As part of Air Max Day celebration at ScrapWorld, FOOTDISTRICT presented its own vision of the future of communication in which garments, users and brands relate to each other in a completely different way.<\/p>\n","protected":false},"author":1,"featured_media":19087,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[61],"tags":[],"powerkit_post_featured":[4,7,5,6,8],"class_list":{"0":"post-10893","1":"post","2":"type-post","3":"status-publish","4":"format-video","5":"has-post-thumbnail","7":"category-projects","8":"post_format-post-format-video"},"_links":{"self":[{"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/posts\/10893","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/comments?post=10893"}],"version-history":[{"count":1,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/posts\/10893\/revisions"}],"predecessor-version":[{"id":19088,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/posts\/10893\/revisions\/19088"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/media\/19087"}],"wp:attachment":[{"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/media?parent=10893"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/categories?post=10893"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/tags?post=10893"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/blog.footdistrict.com\/en\/wp-json\/wp\/v2\/powerkit_post_featured?post=10893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}